Salesforce Marketing Cloud Personalization (formerly Interaction Studio)

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Description


The unified data and trusted AI help you connect with customers in a whole new way.

1.Customer Data Platform

Unlock the full value of your customer data so you can personalise every moment.

2.Marketing Analytics

Optimise campaigns and spend with unified marketing performance data and AI insights.

3.Cross-Channel Marketing

Increase conversion with relevant engagement across email, mobile, ads, and web.

4.Marketing AI

Make smarter decisions, faster with intelligence baked into the platform.

5.Personalisation

Use trusted customer data and AI to make personalisation that's truly personal

6.Marketing Automation

Connect on the right channel, at the perfect time, for each customer and every campaign.

7.Loyalty Management

Grow relationships by aligning marketing and loyalty around VIP customer experiences.

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Salesforce Marketing Cloud Personalization (formerly Interaction Studio)

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