1.Receive intent signals and recognize sales-readiness

With contact-level engagement metrics, you can see precisely how, where, and when individual contacts interact with various portions of your content. Connect your CRM and use these insights to trigger events or score your leads.

2.Inject your own snippets and tracking codes

Grow your level of understanding with additional tracking capabilities like Hotjar and CrazyEgg. Or add retargeting pixels to reach your readers on other platforms. With our code injection system and Google Tag Manager integration, you can go as far as you’d like.

3.Dive even deeper with Google Analytics 4

Analyze any data points you want with our native Google Analytics integration. From page turns to button clicks and form fills, observe the trends and understand how various audience segments interact with your content in different ways.

4.Built-in analytics

Gain all the insights you need to understand and improve your content’s performance with a simple glance at our dashboard.

5.Third-party analytics

Add Google Analytics, Hotjar, or any other 3rd party script to gather invaluable page-by-page engagement metrics you need.

6.Native integrations

Our native integrations for popular CRMs and MAPs let you see engagement on the contact level and pass on insights to sales.